Audi, the German luxury carmaker, today announced its retail sales for the period January to December 2024. The brand retailed 5,816 units.
Mr. Balbir Singh Dhillon, Head of Audi India said,
“The first half of 2024 brought supply-related challenges for Audi India, yet the continued demand for our products reflects the enduring trust our customers place in the brand. With improved supplies in the second half of 2024 our volumes improved by 36% in quarter four compared to quarter three of 2024. This year also marked a major milestone of 100,000 cars sold in India. With the introduction of the new Audi Q8 and new Audi Q7, along with a robust portfolio, we are finishing the year strongly in quarter four and anticipate sales to grow hereon. We remain optimistic about the long-term potential of the Indian luxury car market and are committed to delivering exceptional experiences to our customers.”
Audi Approved: plus, the brand’s pre-owned car business, registered a strong 32% growth in 2024 compared to the previous year. The brand inaugurated its largest luxury used car showroom in the Northeast region in Guwahati followed by a new facility in Mangalore. With 26 facilities across major hubs in India currently, the brand plans to expand this network further to meet the rising demand for pre-owned luxury cars.
Audi India celebrated a significant milestone of reaching 100,000 cars on Indian roads with a special ‘100 Days of Celebration’ campaign, offering exclusive benefits to new and existing customers. The year also witnessed the successful launch of the new Audi Q8 and Audi Q7 models, which bolstered the brand’s Q range and reinforced its leadership in the luxury SUV segment, driving substantial customer enthusiasm.
Audi India product portfolio: Audi A4, Audi A6, Audi Q3, Audi Q3 Sportback, Audi Q5, Audi Q7, Audi Q8, Audi S5 Sportback, Audi RS Q8, Audi Q8 e-tron, Audi Q8 e-tron Sportback, Audi e-tron GT and Audi RS e-tron GT.
Highlights
- Strong quarter four sales (best quarter of the year) – 1927 retail units
- Audi Approved: plus (pre-owned car business) registered strong growth of 32%
- 100k cumulative sales milestone in India achieved
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